Brand Building

It’s safe to say that Jon Reyman knows how to build a brand. He’s not only the co-owner of 10 successful Spoke & Weal salons across the country, but he is also an educator, an ambassador for Dyson and K18 hair, and collaborates with multiple designers every Fashion Week. In this complimentary course from Dyson, Jon shares his insights and experience to help you build your brand while staying true to your beliefs and goals. “Be excellent in what you do and choose excellence around you,” he says, “and you will only and always create excellence.”

You Will Learn:

  • What to consider when choosing a salon name
  • Why it’s important to be both better and different
  • How to attract the clients you want through outreach
  • The importance of honesty and truthfulness
  • How to work with brand partnerships
  • How to sustain your brand and how to know when to evolve

 

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Instructor

Jon Reyman


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Jon Reyman is a hairdresser, business owner, educator, brand ambassador for Dyson and K18 Hair, and collaborative partner to some of the most influential designers in the industry, notably Donna Karan, Oscar de la Renta, Nautica and Carolina Herrera. Jon has been featured in Vogue, Harper’s Bazaar, Allure, Refinery 29, The Hollywood Reporter, and Into The Gloss, and has made guest appearances on E!, The TLC Network, Access Hollywood and Bravo TV. He currently co-owns 10 Spoke & Weal salons with locations across the United States.



It’s safe to say that Jon Reyman knows how to build a brand. He’s not only the co-owner of 10 successful Spoke & Weal salons across the country, but he is also an educator, an ambassador for Dyson and K18 hair, and collaborates with multiple designers every Fashion Week. In this complimentary course from Dyson, Jon shares his insights and experience to help you build your brand while staying true to your beliefs and goals. “Be excellent in what you do and choose excellence around you,” he says, “and you will only and always create excellence.”

You Will Learn:

  • What to consider when choosing a salon name
  • Why it’s important to be both better and different
  • How to attract the clients you want through outreach
  • The importance of honesty and truthfulness
  • How to work with brand partnerships
  • How to sustain your brand and how to know when to evolve

 

You may also like:

Men’s Styling with Julius Caesar for Dyson

The Ultimate Finishing Program

Crafting Your Why

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