Following last year’s #blacklivesmatter protests, countless hairdressers found themselves wanting to be better allies to the Black and historically marginalized communities. Nevertheless, many have struggled with just how to attract and cater to a more diverse clientele. In this panel webinar, newly appointed Paul Mitchell Artistic Directors Paula Peralta (@hairbypaulaperalta) and John Mosley (@popular_nobody) are joined by Brandon Palmore (@barber_phd) and Mahogany Plautz (@muchlovemahogany) to share how you can be an ally to the Black community while attracting a more diverse clientele and growing your business.
TESS B. –
Lots of great action items. Thank you all for sharing your perspectives. Recommend listening for salon owners and stylists alike.